February 16th 2025

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21 de December de 2023

The eDreams Mitja Marató Barcelona by Brooks 2024 presents its official T-shirt, inspired by Antoni Gaudí’s modernism

In its 33rd edition, the official T-shirt of the Barcelona’s Half Marathon will be Brooks, with an innovative design that pays homage to the artistic movement that gives the city its own personality.

The eDreams Mitja Marató Barcelona by Brooks 2024 presents the design of the official t-shirt for the 34th edition. All the registered runners will receive it when they pick up their bib number to participate in the race that will take place next 11th of February.

In this sense, Brooks, naming sponsor and technical sponsor of the race, has created a technical T-shirt model inspired in Antoni Gaudí’s modernism. A proposal that emulates the skin of the dragon of the Parc Güell so that runners feel Barcelona on their skin when participating in the only half-marathon in Spain that has the Gold Label of the IAAF.

The scaled design maintains blue as the main color, a tone that coincides with the brand’s logo and with the eDreams Mitja Marató Barcelona by Brooks. An innovative and differentiated model that will be unisex and will be on display on 9th and 10th of February at the Expo Sports (Runner’s Fair) at the Fira de Barcelona.

Carlos ManceraMarketing Manager of Brooks in Spain, expresses that “we couldn’t be happier with the return of Brooks to sporting events. From Brooks we have chosen Barcelona and the eDreams Mitja Marató Barcelona by Brooks to be present again in the events and to be in contact with the runners in a very close way. We want to take this opportunity to highlight the city in the design of the T-shirt, we were clear that it had to be a different and unique design that could only be for the city of Barcelona. We have opted for a disruptive design, innovative and elegant at the same time. We are thrilled with the fact that more than 25,000 runners will enjoy running through Barcelona, each one fulfilling their own goals”.

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